Digital Asset Management Links — September 22, 2017


G2 Crowd has released its Fall 2017 Digital Asset Management Software Grid. It breaks down the best digital asset management (DAM) software according to market presence and customer satisfaction. DAM customers indicated that support, customization, and ease of setup were all important factors to them. – G2 Crowd

Assessing your users’ needs is extremely important when selecting a DAM system. Often DAM systems are selected by a certain group of people that aren’t even going to use the system. This is not ideal and leads to poor user adoption and silos of content across the enterprise. – CMSWire

Another DAM Podcast is out. However, this time it’s a moderated discussion with DAM professionals rather than a podcast. You can listen to the unedited panel discussion that took place at the NYC DAM Meetup on DAM, artificial intelligence, and automation. – Another DAM Podcast

Internally selling the value of DAM at the Make-A-Wish Foundation. Alex Cabal, the creative services systems specialist at Make-A-Wish, discusses how he encourages people to use the DAM system. One of the selling points is users don’t have to worry about running out of storage. – YouTube

Metadata is vital to the success of a DAM system. That’s why you need metadata governance, and you need to communicate it to your users. Let them know how they should be entering metadata and why they should do it. Otherwise, you’re going to have a DAM mess. – LinkedIn

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