Digital Asset Management Links — December 15, 2017

marketing asset management links December 15, 2017

2018 is right around the corner. Here are a few predictions of trends for digital leaders in the new year. There are predictions of trends for the digital workplace, digital marketing, and customer engagement. – Real Story Group

Digital asset management is a must-have for marketing teams. That’s the subject of this article, and we totally agree. We’d even go further and say it’s not only a must-have for marketing teams, but for all teams. Read this if you want to dive into why DAM is a must-have. Warning: It’s a long read, but it’s definitely worth it. – MarTechExec

Being a DAM admin is a full-time job. There’s always something an admin can be doing to improve the system, user adoption, and security and governance. Here’s a comprehensive list of what a DAM admin can accomplish in 2018. – CMSWire

Here’s a DAM-related conference you can attend in January. The conference is titled “Digital Assets and Content Leadership Exchange,” and it will be in New York on January 22-24. The conference covers topics like strategy, implementation, and getting greater value from your digital assets. – Digital Asset Management News

Are you curious about artificial intelligence and automated tagging technology? This article goes over all of the material that AI can tag in images. AI is becoming pretty savvy and can now tag objects, people, species, sentiment analysis, and more. – The DAM Book

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