What’s new in digital asset management?
Every now and then, we bring you the latest in news from around the DAM world. Here’s some of the DAM news from the last day or two: The DAM landscape Real Story Group published its 2012 Digital & Media Asset Management Overview. As RSG’s Theresa Regli notes, “things are markedly more exciting in the DAM & MAM world as we start 2012.” Check out a synopsis and a download link here. Note that the report is not free. New Widen DAM users Widen Enterprises announces new customers from the end of 2011. The SaaS DAM vendor, which owns digitalassetmanagement.com, ...Read More
Createasphere’s next digital asset management conference is right around the corner
Createasphere has been putting on consistently worthwhile and informative digital asset management conferences for some time now. The next one will be held Feb. 22-23 at The Beverly Hilton in Los Angeles. Here’s the full press release from Createasphere: Createasphere’s Digital Asset Management Conference Announces Schedule for Expert and Practitioner Driven Event Trendsetting Conference Set for February 22-23 at the Beverly Hilton January 13, 2012 (Burbank, CA) Createasphere’s Digital Asset Management (DAM) Conference – the leading industry event catering directly to the digital asset management community – will take place in Beverly Hills on February 22-23. Createasphere’s Digital Asset Management ...Read More
Who is your brand? Lee Stadler recounts his experience on Createasphere’s DAM panel
Lee Stadler, creative services manager and graphic designer at Ottawa University, sat on a panel about digital asset management during a September conference hosted by Createasphere. We asked for his thoughts on the experience for this blog. We think these events can be great opportunities to go back to your organization with valuable insights and advice on how better to support your creative and marketing workflows. Take a look at Lee’s guest blog and let us know what your favorite industry event experience has been. If you’ve never been to a DAM conference, what would it take to make you ...Read More
Dear Dr. DAM: I’m tired of redundancy! How can DAM software make our company more efficient?
DEAR DR. DAM: This is Mike from Maine and I’m tired of redundancy in our marketing asset library. I really think that’s our main problem and one of the big barriers to our company’s growth. I’m convinced of this because, as a manager of a marketing department, I’m afforded a behind-the-scenes, high-level view of our procedures. For the past two years, the need to build our corporate image library has resulted in an increase in production costs. We knew that we needed a lot more videos for online use and hundreds of high-resolution images, but the costs have still been ...Read More
Widen in CMSWire’s “DAM Lowdown”; cloud and open-source in the mainstream; Createasphere in Europe
Widen Enterprises, which (full disclosure) owns and operates DigitalAssetManagement.com, has been recognized yet again by CMSWire’s DAM Lowdown as a leader (the leader?) among DAM vendors in informative digital asset management content. Here’s a bit of what Jason Campbell had to say: If it seems like Widen gets an unfair amount of coverage in this column, my response is that the other major players in the DAM space need to increase their presence. If you create it, I will do my best to cover it. Click here for more of the latest DAM Lowdown. Here’s another interesting bit from CMSWire ...Read More
Dear Dr. DAM: We need tips for a better metadata strategy!
DEAR DR. DAM: My name is Ignacio and I work in the marketing department at a company that distributes clothing accessories. We have a huge number of products, each with multiple assets. Videos have been produced for hundreds of our items and our corporate image library is filled with literally tens of thousands of images. We realized some years ago that this number of assets requires serious management. As the company has grown and adapted to market changes, we have also had to make changes to our DAM system. Lately, I have noticed a troubling trend with our DAM software. ...Read More
Createasphere’s DAM NY wrap-up
If you’ve been following us in social media, you know that some of our people were at a DAM conference in New York City last week. It was put together by Createasphere (which hosts DAM events in other major cities as well). Createasphere recently release it’s own summary of its New York event. If you missed it, here’s a good synopsis: CS NYC Wrap 092611 (Word Doc) Been to any good digital asset management event lately? Know of any good ones coming up? Let us know about them in the comments section.Read More
Los Angeles digital asset management conference – save $100 on the price of registration
Are you in or near Los Angeles? Are you not currently stuck in traffic, eating food truck fare, frolicking on a beach, surfing or shooting a feature film? Here at DigitalAssetManagement.com HQ in Madison, Wisconsin, we’re pretty sure that about covers everything people do in southern California—so if you’re not up to any of that, you should have time to consider registering for Henry Stweart Events’ next DAM conference in Los Angeles, which takes place Nov. 14 & 15. These DAM events are worthwhile. We would know. We’ve been to a number of them. Starting now, you can register for ...Read More
